Creating Value Through OperationsAnalytics Internship

Creating Value Through Operations ANalytics is the process of using data analysis and business intelligence to improve effciency and streamline everyday operations in real time to increase profitability. The required internship gives students the ability and opportunity to take knowledge and theory they have learned in the Marketing Analytics concentration and to apply it in a real world setting within a marketing context. The experiential learning is a rich blend of both marketing and analytics maximizing technological capabilities to enhance performance. This creative and progressive approach will help prepare participants for success in a marketing career furture having developed the digital and analytical skills needed to compete in today's insight-driven market.